Regional publishing group
- Challenge
- Mobile LCP 5.4s across WordPress page-builder estates.
- Simplileap solution
- Gutenberg migration, Redis, CDN WebP, script deferral.
- Outcome
- Field LCP 2.0s; impressions up 22% in 90 days.
// Scale
Website Performance Optimisation in Bangalore
Page speed, Core Web Vitals, backend latency, database query optimisation, and CDN configuration. We profile before guessing, measure every change, and set up CI performance budgets so improvements do not regress with the next release.
// Services
Performance optimisation services
- Profiling-first approach, not guesswork
- Core Web Vitals field data validation
- Database EXPLAIN ANALYZE review
- Multi-layer CDN and caching setup
- Lighthouse CI budget enforcement
Page Speed Optimisation
Achieve 90+ Lighthouse scores with real performance gains.
Core Web Vitals Improvement
LCP, CLS, and INP tuning for search ranking and UX.
Backend Performance Tuning
API latency profiling and hotpath optimisation.
Database Optimisation
Query analysis, indexing strategy, and connection pooling.
Caching & CDN Setup
Multi-layer caching and CDN configuration for global speed.
// Standards
Performance engineering standards
Measure before optimising
We profile before recommending changes. Intuition about performance bottlenecks is wrong more often than right, measurement identifies actual hotpaths.
Field data, not just lab data
Lighthouse is a lab test. Real performance is measured in the Chrome User Experience Report (CrUX), actual users on actual devices and connections.
Query analysis depth
EXPLAIN ANALYZE for every slow query. Covering indexes, query rewrites, pagination patterns, and connection pool sizing, not just index suggestions from automated tools.
No performance regression
Lighthouse CI budget enforcement in CI pipeline ensures optimisations hold. Performance budgets are checked on every PR, not just after quarterly audits.
CDN-first architecture
Static assets served from CDN edge nodes globally. Dynamic content cached at edge with stale-while-revalidate where appropriate. Reduced origin load and global latency.
Sustainable improvements
We fix root causes, not symptoms. Image compression on already-deployed images gives a one-time gain; fixing the upload pipeline prevents the problem permanently.
// Technology
Performance toolstack
Measurement
LighthousePageSpeed InsightsWebPageTestCore Web VitalsChrome UX ReportSpeedCurve
Frontend
Next.jsReactwebpackRollupViteesbuild
CDN & Edge
CloudflareVercel EdgeAWS CloudFrontFastlyAWS Lambda@EdgeBunny CDN
Caching
RedisMemcachedHTTP Cache-ControlStale-While-RevalidateCloudflare CacheVarnish
Database
PostgreSQL EXPLAINpgBadgerRDS Performance InsightspgvectorPgBouncerMySQL EXPLAIN
APM
Datadog APMNew RelicSentry PerformanceClinic.jspy-spypprof
// Process
From baseline measurement to CI-enforced performance budgets
01
Performance Baseline
1–2 daysMeasure current performance with Lighthouse, WebPageTest, and real user data from CrUX or RUM. Establish P50/P75/P95 baselines for all key metrics before any changes.
// Stack & frameworks
Stack we use for this
Cloud
- AWS / GCP
- Auto-scaling
- Reserved instances
- Cost dashboards
DevOps
- GitHub Actions
- Terraform IaC
- Docker
- Blue-green deploys
Observability
- Datadog / Grafana
- Error tracking
- Uptime monitors
- Executive reporting
// Delivery
Simplileap execution framework
01
Architecture mapping
Dependencies, API contracts, compliance constraints, and performance budgets documented before sprint one.
02
Secure sprints
Two-week increments with GitHub access, demo recordings, and QA checkpoints, client visibility at every stage.
03
QA & handover
Automated tests on critical paths, security review, runbooks, and knowledge transfer to your team.
// Proof
Real deployments from Bangalore
Subscription billing API
- Challenge
- Invoice list p95 latency 1.2s at 8,000 customers.
- Simplileap solution
- PostgreSQL index tuning, ORM prefetch, materialized views.
- Outcome
- p95 1.2s → 180ms; RDS CPU peak down 37 points.
Developer tools company
- Challenge
- Client-rendered docs hurt LCP and crawl rate.
- Simplileap solution
- Next.js ISR and image optimization.
- Outcome
- LCP 6.2s → 1.9s.
// Engagement models
How teams engage us
Currency
| Package | Ideal for | Investment | Includes |
|---|---|---|---|
| Managed services AMC | Post-launch platforms | ₹25K – ₹1.5L / month |
|
| DevOps transformation | Engineering teams | Project + retainer |
|
| SLO-backed operations | Revenue-critical apps | Scoped within AMC range |
|
// Company and service positioning
Company and Service positioning is reviewed for production delivery standards by Harsha Parthasarathy (Co-Founder, Strategy & Operations 24+ years IT veteran, IBM, Global Delivery, Program Management) and Keshav Sharma (Co-Founder, Engineering and Lead Architect, Full-stack engineering, product delivery and technical standards).
CIN
AAU-8582
Startup India
DIPP83124
Founded
November 2020
Office
Residency Rd, Bengaluru, India
// FAQ
Common questions about performance optimisation
What is a realistic Core Web Vitals improvement timeline?+
Most applications can reach passing Core Web Vitals (LCP < 2.5s, CLS < 0.1, INP < 200ms) in 2–4 weeks of focused work. The largest gains typically come from image optimisation, render-blocking resource elimination, and layout shift fixes, these are addressable quickly.
Does page speed actually affect SEO rankings?+
Yes, Core Web Vitals are a confirmed Google ranking signal since May 2021 (Page Experience update). LCP, CLS, and INP scores in the field data (CrUX) influence ranking. The effect is a tiebreaker at similar content quality levels, not an override of content relevance.
What is the difference between Lighthouse score and real user performance?+
Lighthouse is a lab test on a simulated mobile device on a throttled network. Real user performance (CrUX) varies by device capability, network speed, and geographic location. Lighthouse improvements must be validated against field data to confirm user-visible impact.
How do you find slow database queries?+
AWS RDS Performance Insights, Datadog APM, or pg_stat_statements logs slow queries. We EXPLAIN ANALYZE each to identify seq scans, sort spills, and hash join memory pressure. Index additions, query rewrites, and pagination patterns address the most common issues.
What is a performance budget and should I set one?+
A performance budget is a threshold (e.g., Lighthouse performance score > 85, Total Bundle Size < 200KB) enforced in CI. We strongly recommend it, performance degrades incrementally in ways that no individual PR feels responsible for, but accumulated in production.