Regional publishing group
- Challenge
- Mobile LCP 5.4s across WordPress page-builder estates.
- Simplileap solution
- Gutenberg migration, Redis, CDN WebP, script deferral.
- Outcome
- Field LCP 2.0s; impressions up 22% in 90 days.
// Scale
Caching and CDN are the most cost-effective performance investments for most applications, serving content from memory or edge nodes eliminates round-trips to origin servers and databases that are orders of magnitude slower.
// Key benefits
Application-level cache (Redis/Memcached), HTTP caching (Cache-Control headers), reverse proxy cache (Varnish/Nginx), and CDN edge cache, each layer reducing load on the next.
Cloudflare, CloudFront, Fastly, and BunnyCDN. We configure CDN rules, cache invalidation, geo-routing, and edge functions for maximum cache hit rates and minimum stale content.
Cache invalidation is famously hard. We design cache invalidation strategies that keep content fresh without causing stale data problems or cache stampede on invalidation.
// Details
An uncached request to a database takes 50–200ms. A cache hit from Redis takes under 1ms. A CDN edge response from a user's nearest PoP takes 5–20ms. Caching is the highest-leverage performance investment for most applications.
We design a caching strategy appropriate for your application's data freshness requirements, not a one-size-fits-all approach that causes either stale content or cache misses.
// What this includes
// Deliverables
Every engagement produces clear, documented deliverables. Here is exactly what is included in our caching & cdn setup service.
// In practice
Caching layers combine CloudFront or Cloudflare edge rules, Redis for session/object cache, and cache-control headers tuned per content type — HTML short TTL, static assets immutable hashes. Origin shield and stale-while-revalidate reduce thundering herds during traffic spikes. Edge hit ratio and origin bandwidth are baselined before tuning, with improvement tracked per asset class.
// Stack & frameworks
// Delivery
01
Dependencies, API contracts, compliance constraints, and performance budgets documented before sprint one.
02
Two-week increments with GitHub access, demo recordings, and QA checkpoints, client visibility at every stage.
03
Automated tests on critical paths, security review, runbooks, and knowledge transfer to your team.
// Proof
Regional publishing group
Subscription billing API
// Engagement models
| Package | Ideal for | Investment | Includes |
|---|---|---|---|
| Managed services AMC | Post-launch platforms | ₹25K – ₹1.5L / month |
|
| DevOps transformation | Engineering teams | Project + retainer |
|
| SLO-backed operations | Revenue-critical apps | Scoped within AMC range |
|
// Company and service positioning
Company and Service positioning is reviewed for production delivery standards by Harsha Parthasarathy (Co-Founder, Strategy & Operations 24+ years IT veteran, IBM, Global Delivery, Program Management) and Keshav Sharma (Co-Founder, Engineering and Lead Architect, Full-stack engineering, product delivery and technical standards).
CIN
AAU-8582
Startup India
DIPP83124
Founded
November 2020
Office
Residency Rd, Bengaluru, India
// FAQ
Cache invalidation strategy is designed alongside the cache setup, either time-based TTL for acceptable staleness, event-driven invalidation for real-time freshness, or stale-while-revalidate for background updates without latency cost.
Share your requirements with our team. We respond within one business day with a clear plan from discovery to delivery.