Cybersecurity ISV
- Challenge
- Demo request rate stalled at 1.4% despite rising paid traffic.
- Simplileap solution
- Role-aware heroes, proof placement, and progressive disclosure forms.
- Outcome
- Demo conversion +31% over eight weeks.
// Design
Landing Page Design
Landing pages are your highest-stakes digital real estate. We design them with a ruthless focus on conversion, from headline hierarchy to CTA placement, trust signal positioning, and mobile performance.
// Key benefits
What makes this service valuable
Conversion-first structure
Every section earns its place. We design with a clear conversion hierarchy, hero, proof, value, objection handling, and CTA, proven to move visitors toward the action you need.
A/B test-ready variants
We design multiple headline, layout, and CTA variants so your team can test from launch. No waiting for a redesign cycle to start optimising.
Fast load, mobile-first
Landing pages that load slowly lose conversions before a visitor reads a word. Our designs are optimised for minimal page weight and exceptional mobile UX.
// Details
What separates a converting page from a beautiful one
Most landing pages fail not because of aesthetics but because of structure. We bring conversion rate optimisation principles into the design process, analysing what visitors need to see and when, then building the page architecture around that journey.
We study your offer, audience, and traffic source before designing. A page receiving cold paid traffic needs a very different design strategy than one receiving warm email traffic, and we account for that from the first wireframe.
// What this includes
- Offer and audience analysis before wireframe
- Above-the-fold optimisation for immediate clarity
- Social proof and trust signal placement
- CTA hierarchy with primary and secondary actions
- Form design for conversion (field count, labels, microcopy)
- Exit intent and scroll-depth considerations
- Mobile-first responsive design
// Deliverables
What you receive
Every engagement produces clear, documented deliverables. Here is exactly what is included in our landing page design service.
- 01Conversion architecture brief with audience and offer analysis
- 02Wireframe with conversion flow annotation
- 03High-fidelity landing page design (desktop + mobile)
- 042–3 headline/CTA test variants for A/B testing
- 05Developer handoff with annotated Figma
- 06Copywriting guidance and microcopy recommendations
// In practice
How landing page design engagements run
Landing pages structure hero → social proof → benefit bullets → objection handling → single primary CTA, with mobile-first layout and form fields minimised. Page weight budget agreed for paid traffic quality score. Variant wireframes prepared when A/B testing headline or CTA placement post-launch.
// Stack & frameworks
Stack we use for this
Research & strategy
- User interviews
- Analytics audit
- Jobs-to-be-done mapping
- Competitive UX review
Design systems
- Figma variables
- Component libraries
- Design tokens
- Accessibility annotations
Validation
- Moderated usability tests
- Prototype iteration
- Conversion funnel review
- Dev QA partnership
// Delivery
Simplileap execution framework
01
Architecture mapping
Dependencies, API contracts, compliance constraints, and performance budgets documented before sprint one.
02
Secure sprints
Two-week increments with GitHub access, demo recordings, and QA checkpoints, client visibility at every stage.
03
QA & handover
Automated tests on critical paths, security review, runbooks, and knowledge transfer to your team.
// Proof
Real deployments from Bangalore
// Engagement models
How teams engage us
Currency
| Package | Ideal for | Investment | Includes |
|---|---|---|---|
| UI/UX audit | Conversion lift | ₹75K – ₹2L |
|
| Website or app design / redesign | New launches | ₹75K – ₹12L |
|
| Design system build | Scale-stage SaaS | Scoped within design engagement |
|
// Company and service positioning
Company and Service positioning is reviewed for production delivery standards by Harsha Parthasarathy (Co-Founder, Strategy & Operations 24+ years IT veteran, IBM, Global Delivery, Program Management) and Keshav Sharma (Co-Founder, Engineering and Lead Architect, Full-stack engineering, product delivery and technical standards).
CIN
AAU-8582
Startup India
DIPP83124
Founded
November 2020
Office
Residency Rd, Bengaluru, India
// FAQ
Common questions about landing page design
What makes a landing page design high-converting?+
Conversion comes from clarity, trust, and friction reduction. A good landing page communicates the offer immediately, supports it with credible proof, removes objections, and makes the next step obvious. Design supports all of this through hierarchy, whitespace, colour, and CTA prominence.
Do you write the copy for landing pages?+
We provide copywriting guidance and headline/CTA recommendations as part of our design process. For full copy production, we can connect you with our content partners or work with your existing copy.
Can you redesign an underperforming existing landing page?+
Yes, this is a common engagement. We review your existing page analytics, heatmap data if available, and conversion benchmarks before proposing a redesign strategy. We prioritise changes with the highest expected impact.
Ready to get started with landing page design?
Share your requirements with our team. We respond within one business day with a clear plan from discovery to delivery.